The Edge: R&BD, JA Bulgaria and United Bulgarian Bank started a new pre-acceleration program ”Challenge YOU”

Challenge YOU is a practical 12 week program that aims to support students to start their own startup. During the program, participants form teams, learn how to recognize opportunities, develop business plans and prototypes, and practice their presentation skills by pitching to a targeted audience of potential investors and supporters.

The program is open to Bulgarian students – bachelor, master and PhD level, from all majors and universities who have an idea to launch businesses in the following areas: virtual reality, artificial intelligence, Internet of Things, fintech, healthcare, clean energy, agro innovation and others.

During the program, students participate in intensive workshops and trainings that combine theory with practice – design thinking course, mentoring afternoons, Demo Day, and final competition to select the best team. The prize for the winner includes mentoring and consultations with experienced professionals from UBB, JA Bulgaria and The Edge: R&BD (e.g. lawyer, financier, intellectual property specialist).

In addition, all teams will be invited to present at the Youth Business Forum „Rising Stars“ on 9 –10 June in Sofia. The event is organized by JA Bulgaria for the 12th consecutive year and provides students with the opportunity to compete for a number of awards including funding of 10,000 leva.

For more information you can visit

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